BrandASOS
ProjectAsos Summer 26 Face & Body

ASOS Asos Summer 26 Face & Body 2026
Associated creatives
Tags
Description
A close-up commercial portrait for the ASOS Summer Face & Body campaign, photographed by Jonathan Baron with art direction by Paolo Princi. A dark-haired woman leans her arms along a pale blue tiled ledge, tilting her head toward the camera under direct, crisp lighting that casts sharp silhouettes against a white stucco wall behind her. Arranged across the reflective tiled surface in the foreground are several beauty products, including a pink cylindrical bottle, a metallic applicator wand, a white cosmetic tube, and a rounded deep red perfume flacon held gently in her hand.
Style
Vertical, Commercial, Clean, Polished
Techniques
Hard Light
Industries
Cosmetics
Color
Off-Black (30%)
Burgundy (20%)
Background
Set-dressed
Context
Advertising Campaign