Adidas Adidas Terrex 2024

Description

A three-panel triptych created for the Adidas Terrex campaign, photographed by Robbie Lawrence. The left panel shows a close-up portrait of an individual wearing a protective white balaclava beneath an insulated jacket hood. The center panel presents an aerial view of winding, reflective glacial streams cutting across dark terrain. The right panel captures hikers walking in harsh conditions, highlighting technical outerwear including a yellow waterproof layer, a white insulated puffer, and rugged trail footwear against dark ground.

Style

Horizontal, Commercial, Moody, Cool

Techniques

Collage

Industries

Outdoor & Performance Apparel

Color

Background

White Seamless

Context

Advertising Campaign