Various Campaigns About You FW25 2025

Description

This image from the About You FW25 project features model Astrid Baauer kneeling amidst natural rocky terrain and sparse vegetation. She wears a brown quilted puffer jacket over dark clothing, with long blonde hair framing her face in natural daylight. The composition highlights outdoor apparel against a rugged coastal background. Pelle Lannefors served as the photographer for this campaign portrait.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Rocky Coast

Context

Advertising Campaign