Sue Ryder
Featured Sue Ryder projects
This week's top Sue Ryder projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Sue Ryder · Death Deserves Better - Shireen
The 'Death Deserves Better' project for Sue Ryder is a documentary-style film campaign centered on the personal experience of grief. The narrative follows a woman through domestic interiors, using a series of quiet, reflective moments to ground the film in an intimate, observational tone. Shot with a desaturated colour palette and lit by natural light, the production leans into an analogue film aesthetic. Creative development was led by Impero, with production handled by Thirteen Creative. Post-production, including visual effects and sound, was managed by Time Based Arts and Spool respectively.
Sue Ryder · Death Deserves Better - Sunita
Sue Ryder presents Death Deserves Better, a poignant film campaign documenting the realities of grief. The project focuses on a personal moment of reflection within a domestic space, capturing the intimate connection between the subject and digital memories. Produced by Thirteen Creative with creative direction from Impero, the spot utilizes a cinematic, documentary-style approach. The execution relies on natural light and a desaturated color palette to maintain a grounded tone, enhanced by sound design from Spool and post-production work by Time Based Arts.
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