Sue Ryder
Death Deserves Better - Shireen
Jan 2025
The Death Deserves Better campaign for Sue Ryder, titled 'Shireen,' functions as a documentary-style narrative centered on the quiet, personal experience of grief. Through a series of vignettes set within a domestic interior, the film observes a woman navigating memory and loss, utilizing an analogue film aesthetic to ground the emotional weight of the subject matter. Crafted by Impero, the project employs a desaturated palette and natural light to maintain an intimate, reflective tone. Production services were provided by Thirteen Creative, with post-production and VFX from Time Based Arts and sound design by Spool.
Documentary, Horizontal, Desaturated
Analogue / film, Natural light
Charitable Organisations
Living Room
Advertising Campaign
