Posh Duo

Posh Duo · Horseback Posh

Posh Duo’s Horseback Posh commercial introduces the brand’s hair and beard wax stick through a series of atmospheric vignettes. The campaign leans into a cinematic aesthetic, featuring a man and woman on horseback set against a sandy, twilight coastline. Produced by True Gent, the project uses monochrome live-action techniques to emphasize the interplay of textures between the ocean spray and the product packaging. The narrative juxtaposes wide, silhouetted shots of equestrian movement with macro-focused detail of the grooming product on wet stone.

Posh Duo · Yacht Posh

Posh Duo · Cafe Posh

Posh Duo introduces Cafe Posh, a commercial project that centers on the atmosphere of an indoor cafe setting. The production, managed by True Gent, captures intimate, high-contrast sequences focusing on character interaction and detail. Utilising a monochrome aesthetic, the film employs low-key lighting and soft focus framing to maintain a consistent visual tone. The project serves as a live-action piece that highlights deliberate, quiet interactions within a social space.

Posh Duo · Puma Sweat

Posh Duo launches a concise grooming campaign for their Puma Sweat hair and beard wax, focusing on the product's application within a routine. The project leans into a live-action technique, capturing a straightforward demonstration of the wax stick in a domestic bathroom environment. Produced by True Gent, the spot uses bright, clean lighting to highlight the product packaging and grooming process. The content adopts a vertical format, optimized for digital lifestyle platforms.