KitKat

KitKat · Phone Break

KitKat · Chocolatory

KitKat presents a promotional campaign for their Chocolatory line, focusing on the sensory elements of premium confectionery. The project leverages high-speed macro videography to document the raw ingredients, from dripping chocolate to fresh fruit components, against a stark, high-contrast backdrop. Directed by Benjamin Flaxman with cinematography by Earle Dresner, the spot leans into a moody aesthetic. The work, produced by Carnival Productions, emphasizes texture and motion through clean, precise framings of the product's individual components.

KitKat · Auto Reply Break

The Auto Reply Break campaign for KitKat, developed by agency Publicis Dubai, features a series of digital motion graphics designed for vertical platforms. The work utilizes a minimalist aesthetic, centering on a crimson grid background accented by pixelated white text and retro computer interface icons. Built around a playful digital design, the project leans into a clean, graphic-heavy style to deliver its brand messaging. The execution relies on sharp motion graphics and a restricted color palette to maintain a uniform visual language across the commercial asset.

KitKat · Mini Moments Desserts

KitKat · "Windscreen Washer" 30"

KitKat, Spotify · Break the Loop

The Break the Loop campaign, a collaborative effort between KitKat and Spotify, explores the intersection of daily routine and personal soundtracks. The spot follows a protagonist moving through varied interior and exterior environments, from balcony gardening to quiet moments at home, with his musical experience acting as a constant thread through the mundane. Developed by Leo India, the film employs cinematic framing and natural lighting to emphasize the shifts between different daily settings. This live-action production integrates brand elements from both partners to frame the narrative around the shared focus on pause and play in everyday life.

KitKat · Kit Crew

KitKat · Have AI Break, Have A KitKat

KitKat · Iftar Bar

KitKat · Sandwich

KitKat · Python

KitKat · Sandwich (Director's Cut)