Formagenda
Featured Formagenda projects
This week's top Formagenda projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Formagenda · Brand Identity
Formagenda commissioned Wiegand von Hartmann to develop a comprehensive brand identity that centers on precision and minimalist graphic design. The project establishes a visual language defined by structured grid alignments, bold sans-serif typography, and a signature yellow color palette that punctuates otherwise neutral compositions. Extending across both print and digital touchpoints, the identity encompasses product specification layouts, business collateral, and a cohesive web interface. The digital execution integrates motion graphics to showcase an architectural lighting catalog, maintaining a clean, technical aesthetic that prioritizes clarity and formal geometry throughout its presentation.
Project Formagenda · Brand Identity
The brand identity for Formagenda functions as a comprehensive design system, utilizing a high-contrast palette of vibrant yellow and black to establish a modern corporate aesthetic. This project spans various applications, from tactile packaging design and large-scale outdoor billboards to structured product documentation and event signage. Across these assets, the design leans into minimalist principles and functional typography, often employing bold sans-serif treatments to ensure visual clarity. The system integrates diverse illustrative elements, such as hand-drawn graphics and technical symbols, while maintaining a clean grid arrangement. Executed through a collaborative effort involving Wiegand von Hartmann, Lukas Diemling, Werner Design Werks, Studio Freight, Little Troop, Puncture Design, and IYA Studio, the identity prioritizes utility and modern corporate standards through graphic, vector, and motion graphics techniques.
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