East Arnhem
Featured East Arnhem projects
This week's top East Arnhem projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
East Arnhem · Hard to reach. Harder to forget | The Hammonds
East Arnhem’s tourism campaign, 'Hard to reach. Harder to forget | The Hammonds,' captures a family navigating the remote, tropical landscapes of a coastal region. The narrative follows the family through candid moments on their home sofa interspersed with exploration across local beaches and waterways. Produced by Safari with agency and creative work by Max Cooper, the project utilizes a documentary narrative approach. The film leans into cinematic storytelling with natural lighting, utilizing drone footage and a desaturated palette to highlight the coastal setting.
East Arnhem · Hard to reach. Harder to forget | FULVIO INSERRA
East Arnhem showcases its remote tourism offerings in this campaign featuring Fulvio Inserra. The production leans into a documentary style, capturing the rugged coastline and dense bushland through a mix of direct presentation and sweeping landscape cinematography. Produced by Safari with agency support from Max Cooper, the project utilizes natural light to frame the Australian terrain. The aesthetic relies on desaturated tones and warm colour grading, evoking an analogue film look that highlights the region's isolated atmosphere.
East Arnhem · Hard to reach. Harder to forget | The boats
This promotional film for East Arnhem highlights the intersection of residential life and coastal landscapes within the region. Through a documentary approach, the piece captures a conversational stroll through quiet streets before transitioning into wide shots of sandy shorelines. The project leans into a warm, natural aesthetic, utilizing natural light to accentuate the tropical foliage and earthy tones of the environment. The sequence incorporates drone footage to provide a broader sense of the geography, maintaining a clean visual style throughout.
East Arnhem · Hard to reach. Harder to forget | Hero film
East Arnhem showcases the rugged beauty of remote coastal and tropical landscapes in this hero film for the tourism board. The project captures an adventurous journey through North-East Arnhem Land, following a white utility truck as it traverses red dirt roads, expansive beaches, and shallow waters. Produced by Safari with creative oversight from agency Max Cooper, the film leans into cinematic videography to document exploration. The edit features wide aerial drone footage of lush terrain paired with intimate, live-action sequences of travel and local interaction.
East Arnhem · Hard to reach. Harder to forget | Woolies
East Arnhem's 'Hard to reach. Harder to forget' campaign for Woolies highlights community-focused lifestyle moments in the coastal region. The commercial captures local interactions within a supermarket setting and expands into outdoor scenes, including boat travel and seaside dining. The production, supported by Safari and agency creative Max Cooper, utilises a mix of natural light and warm interior tones. The visual narrative combines live-action technique with drone footage to bridge the gap between retail environments and the local landscape.
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