Featured E! projects
This week's top E! projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
E! · Neo Home Plans
E! presents Neo Home Plans, a promotional campaign highlighting the brand's home connectivity solutions. Directed with a focus on high-rise urban living, the project features a narrative centered on a user interacting with digital interfaces within a contemporary apartment space. Produced by BIG KAHUNA FILMS Dubai and developed by Saatchi & Saatchi Dubai, the execution leans into a cinematic visual style. The work integrates live-action technique with layered VFX, employing moody, warm lighting to contrast the interior atmosphere against an expansive city skyline backdrop.
E! · Neo Home Plans BTS
E! steps behind the scenes of its Neo Home Plans project, documenting the commercial production process from concept to completion. The footage tracks the collaboration between Saatchi & Saatchi Dubai and BIG KAHUNA FILMS Dubai as they navigate multiple studio environments. The production integrates live-action technique with CGI cityscapes and green screen technology to build the visual landscape. The project relies on horizontal staging to capture the interaction between real actors and digital assets throughout the broadcast campaign.
E! · Ladygang / How to Train Your Dragon 3 "How to Woo Your Dragon"
E! · People's Choice Awards - Be Our Stylist Zales Integration
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