Citroën

11 projects·0 creatives·

Featured Citroën projects

This week's top Citroën projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

Citroën · Everywhere and Back Again

Citroën's Everywhere and Back Again is a dynamic animated campaign produced by NERD Productions. The project chronicles an adventurous thirteen-year road trip, following two travelers as they navigate diverse global landscapes ranging from African plains to expansive desert terrain. The film utilizes a maximalist animation style to underscore the vehicle's versatility and comfort. By leaning into a cinematic and humorous visual approach, the narrative captures the spirit of long-distance exploration across varied international environments.

Project

Citroën · The Alien

Citroën’s campaign for 'The Alien' is a cinematic short film that explores a narrative journey through a desaturated, nighttime environment. Featuring a woman driving an electric vehicle with an extraterrestrial passenger, the production leans into a moody aesthetic through deliberate low-key lighting and atmospheric road sequences. Developed by agency partners BETC Paris, the project utilizes a live-action technique to ground its central interaction within the quiet, controlled setting of the vehicle cabin. The piece emphasizes the interplay between character intimacy and the visual intensity of the blue-toned exterior cinematography.