Toyota Corolla

Toyota Corolla · Camouflage

Toyota Corolla’s campaign, titled Camouflage, captures a narrative-driven encounter set against a backdrop of arid landscapes. The film follows a truck driver navigating a car transporter who comes to a sudden halt upon discovering a Pomeranian standing in the middle of a remote highway. Produced by Good Oil with creative by Publicis Mojo, the commercial utilizes cinematic framing and an analogue-inspired film aesthetic to build tension. The project leans into a muted, earthy color palette and utilizes natural daylight to emphasize the isolation of the rural setting, while VFX work by Fin Design + Effects rounds out the production.

Toyota Corolla · Deconstruct

Toyota Corolla’s Deconstruct project presents a cinematic look at automotive innovation, centering on a futuristic concept vehicle within an industrial design studio. The piece emphasizes technical precision, featuring live-action sequences of technicians and automated robotics working in a clean, metallic environment. Produced by FINCH with creative work by Publicis Mojo Sydney, the film leans into a polished, high-tech aesthetic. Post-production and VFX were handled by Fin Design + Effects, incorporating drone footage to highlight the vehicle's structural details and advanced design elements.

Toyota Corolla · I Do the New Tech-HD