Supercell
Supercell's humorous, cinematic video game campaigns across sports and gaming
Featured Supercell projects
This week's top Supercell projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Supercell · Brawl Stars
Supercell’s latest commercial for Brawl Stars leans into a humorous narrative, featuring actor John Cena engaged in high-stakes mobile gaming on the deck of a yacht. The spot captures the intensity of the experience as Cena celebrates a win with theatrical enthusiasm, leading to a comedic moment where his device is inadvertently launched into the sea. Executed with a live-action technique, the project utilizes natural light to capture the bright, open-water setting. Post-production and VFX were managed by Brickyard to refine the cinematic quality of the final footage.
Supercell · Unleash Harmony
Supercell explores a departure from high-octane gaming in this campaign, Unleash Harmony. Featuring celebrity chef Gordon Ramsay, the spot follows a character-led journey as he navigates a series of pastoral and domestic environments in search of tranquility. The production, supported by agency Uncommon, employs a live-action technique that balances clean, polished compositions with natural daylight. Arts & Sciences led the production, while ELMNTL handled post-production and VFX to refine the humorous, cinematic narrative arc across several distinct settings.
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