RIER
Featured RIER projects
This week's top RIER projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project RIER · RIER x SALOMON 2026 Campaign
The RIER x SALOMON 2026 campaign represents a masterclass in editorial minimalism, bridging the gap between high-performance athletic heritage and contemporary luxury fashion. Captured through the lens of photographer Alessandro Furchino Capria, the series leans into an aesthetic of quiet intensity, utilizing the raw, weathered textures of urban architecture and industrial asphalt as a backdrop for the collaboration. The imagery features a deliberate, neutral color palette that emphasizes the crisp, technical design of the white footwear. Under the fashion editorial guidance of stylist Jérôme André, the campaign strips away excess, allowing the clean lines of the sneakers—complete with their intricate mesh panels and rugged soles—to command center stage against the grit of city plazas and subway entrances. With thoughtful casting by William Lhoest, the models inhabit these everyday transit spaces with a relaxed, almost sculptural composure. The project utilizes a live-action technique that favors soft, diffuse natural light, casting subtle shadows that highlight the interplay between smooth materials and coarse masonry. By blending the organic forms of classical stone fountains with the sharp, utilitarian nature of the Salomon silhouettes, the campaign achieves a balanced, modern narrative. Featuring contributions from hair stylist Alexander Soltermann and makeup artist Chiara Varesi, the visual story maintains a cohesive, refined polish that reinforces the partnership between two distinct creative forces.
Project RIER · RIER WINTER 2025 CAMPAIGN
The Rier Winter 2025 campaign explores the intersection of structured apparel and minimalist architecture. Photographed by Alessandro Furchino Capria, the series employs soft natural light to illuminate a collection defined by clean lines and neutral tones, creating a restrained visual rhythm across the editorial set. With art direction and styling led by Jérôme André, the work features an interplay of textures—ranging from rustic wood grains to tailored knitwear—set against stark white studio walls. Models, including Laura Morgan and Benjamin Carion, are positioned to emphasize sculptural silhouettes and a minimalist aesthetic. The production was supported by set design from Eleonora Succi, with hair by Alexander Soltermann and makeup by Thierry Do Nascimento, rounded out by casting from William Lhoest.
Project RIER · Rier Winter 2025 Campaign
The Rier Winter 2025 campaign explores a dialogue between structured designer fashion and minimalist architectural spaces. Photographed by Alessandro Furchino Capria, the editorial series utilizes soft natural light to emphasize the clean lines and tactile qualities of the collection's tailoring. Fashion editor Jérôme André leads the styling, presenting a monochromatic palette balanced by occasional pops of color. The campaign relies on a clean, editorial aesthetic, incorporating subtle textures such as rustic wood grain and organic ironwork to ground the contemporary silhouettes. Alexander Soltermann and Thierry Do Nascimento provide hair and makeup services respectively, maintaining the project's understated, cohesive visual language.
Project RIER · RIER x SALOMON 2025 Campaign
RIER and Salomon partner for their 2025 campaign, an editorial fashion project that emphasizes technical apparel and performance footwear. The imagery utilizes a minimal studio aesthetic, with soft natural light and clean compositions that highlight the tactile textures of the collection. Photographer Phil Engelhardt leads the campaign, supported by fashion styling from Jérôme André. The production features hair styling by Alexander Soltermann and makeup by Chiara Varesi, with casting directed by William Lhoest and set design by Eleonora Succi.
Project RIER · RIER FW26 CAMPAIGN
The RIER FW26 campaign serves as a masterclass in quiet luxury, leaning into a restrained aesthetic that elevates the label within the luxury fashion industry. Under the creative direction of Clarke Rudick, the campaign avoids the frantic noise of modern advertising, instead focusing on the interplay of texture, light, and form. Photographers Philippine Chaumont and Agathe Zaerpour utilize soft natural light to bring out the tactile quality of premium knitwear, from olive green ribbed sweaters to vibrant chartreuse and royal blue fleece jackets. Each image acts as an editorial portrait, with the casting curated by Julia Lange to emphasize a sense of grounded, human authenticity. The styling by Jérôme André introduces a layered complexity, seen in the sophisticated pairing of structured wool blazers and utility-inspired fabrics. With the support of set designer Jeanne Briand, the minimalist, off-white backdrops allow the collection's architectural silhouettes and clean serif typography to take center stage. Through a combination of intimate portrait and lifestyle techniques, the project feels both nostalgic and distinctly contemporary. By balancing commercial precision with an artful, editorial sensibility, RIER proves that clarity and intentional design remain the most powerful tools in fashion branding. This cohesive visual narrative highlights the brand’s commitment to texture and material, creating a world where the garments—and the individuals inhabiting them—are held in sharp, elegant focus.
Project RIER · Rier S/S 25 Lookbook
The Rier Spring/Summer 2025 lookbook presents a focused exploration of contemporary silhouettes and functional tailoring. The editorial campaign utilises a minimalist studio environment to highlight the collection's understated textures and clean lines, captured with consistent soft, high-key lighting. Photographer Phil Engelhardt and fashion stylist Jérôme André anchor the aesthetic, showcasing garments that range from technical outerwear to relaxed, structured menswear pieces. Featuring models including Diana Skowron, the series leans into an editorial sensibility, supported by set design from Eleonora Succi and hair styling by Alexander Soltermann.
Project RIER · Rier S/S 26 Lookbook
The RIER Spring/Summer 2026 lookbook presents the season's collection through a clean, minimalist lens. Captured in a high-key studio environment, the imagery emphasizes the structure and silhouettes of the garments, utilizing soft, even lighting to maintain a focused aesthetic throughout the editorial series. The project, photographed by Phil Engelhardt, features a diverse cast including models Aluel Keror, Holly Sofia Farmer, and Jakob Zimmer. Styling is led by Jérôme André, with grooming details provided by hair stylist Alexander Soltermann and makeup artist Thierry Do Nascimento, under the casting direction of William Lhoest.
Project RIER · BACKSTAGE WINTER 2025
RIER documents its Winter 2025 collection through a series of intimate, editorial portraits. The project captures the essence of the collection backstage, focusing on clean lines and the tactile interplay between dark, minimalist apparel and statement crystal accessories. Photographed by Cristina Stolhe, the imagery moves between sharp flash-lit captures and soft, natural light studies. Fashion direction and styling were led by Jérôme André, who emphasizes a refined, monochromatic aesthetic throughout the series. The presentation features hair by Alexander Soltermann and makeup by Chiara Varesi, with casting by William Lhoest.
Project RIER · Rier F/W 25 Lookbook
The RIER F/W 25 lookbook presents a focused exploration of minimalist tailoring and architectural proportion. Set against expansive, light-filled interiors and polished concrete surfaces, the series leans into clean silhouettes and understated luxury. The collection spans structured outerwear, monochromatic knits, and sharp midi-length garments, all captured with an emphasis on fluid movement and natural textures. Photographer Phil Engelhardt and art director Jérôme André define the editorial aesthetic through soft, even lighting and a vertical frame, maintaining a consistent atmosphere of restraint. The presentation relies on deliberate casting to highlight the interplay between contemporary design and neutral, industrial-inspired environments.
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