Packhelp
Featured Packhelp projects
This week's top Packhelp projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Packhelp · Brand Identity
Packhelp presents a refreshed brand identity for their custom packaging solutions, focusing on geometric precision and modern commercial design. The project centers on a distinctive two-tone palette of cream and burgundy, utilizing bold typography that aligns across stacked surfaces to create a unified visual language. Designed by Jens Nilsson, the identity leans into a minimalist aesthetic, balancing structural clarity with tactile paperboard textures. The presentation utilizes clean, soft lighting and a neutral grey backdrop to emphasize the geometric forms of the cardboard boxes. This brand showcase highlights the versatility of the packaging materials through grid-like compositions and functional graphic layouts.
Project Packhelp · Brand Identity
Packhelp’s brand identity project centers on the raw, tactile quality of kraft cardboard, utilizing a minimalist aesthetic to elevate functional e-commerce packaging. The visual language relies on high-contrast white typography printed directly onto matte, fibrous surfaces, creating a clean and utilitarian look that bridges the gap between shipping materials and elevated graphic design. Key creative contributors include graphic designer Marina Veziko, who led the typographic system, alongside photographer Aleksi Tikkala, whose studio work captures the natural textures of the corrugated paper. The project incorporates dynamic motion graphics by Otso Reitala, featuring drifting phrases that navigate three-dimensional space, and concise copywriting by Phil Forbes to ground the brand's identity.
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