LUISAVIAROMA.COM
Featured LUISAVIAROMA.COM projects
This week's top LUISAVIAROMA.COM projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project LUISAVIAROMA.COM · ADIDAS + LUISAVIAROMA.COM
LUISAVIAROMA.COM and Adidas collaborate on this fashion editorial campaign, blending heritage sportswear with classic interior aesthetics. The imagery moves through residential spaces defined by parquet floors, paneled wood, and warm, dappled natural light. Captured by photographer Bettina Pittaluga, the series leans into an analogue film aesthetic that prioritizes rich textures and cinematic shadows. Fashion stylist Rubina Vita Marchiori curates layered, vibrant looks featuring athletic apparel paired with unexpected elements like tulle skirts and oversized hats. Models Chiara Bimbatti and Rapha Keijzer appear throughout the series, which utilizes a retro, nostalgic tone to frame the collaborative collection.
Project LUISAVIAROMA.COM · Luisaviaroma X Adidas
LUISAVIAROMA.COM presents a collaborative campaign with Adidas, spotlighting the latest range of performance and lifestyle footwear. The project centres on a series of vertical portraits that blend modern sportswear with nuanced streetwear styling, favouring clean studio compositions and directional light to emphasise textile textures. Photographer Maxime Froge captures models Janina Maidorn and Bradley Veragten in a variety of layered outfits, ranging from technical track suits to refined knitwear. Styling by Andrea Sangiorgi, Caterina Egidi, Flaminia Mineo, and Giuditta Goffredo leans into a raw, tactile aesthetic, occasionally incorporating collage techniques and vintage-inspired borders to frame the editorial imagery. Casting direction by Simone Bart Rocchietti anchors the series in a distinctively contemporary, fashion-focused visual language.
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