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Model lying on patterned tile floor in an interior hallway wearing Adidas apparel and red sneakers
Model with curly hair seated on a black chair wearing a black top and blue track pants with red sneakers against a white closet background.
Model wearing a pink outfit, blue socks, sneakers, and a large fluffy white hat seated on wooden chairs.
Two models posing in a doorway within a vintage interior, captured by Bettina Pittaluga for Luisaviaroma.
Model lounging on a green sofa wearing a white and maroon top, patterned skirt, and sneakers inside a wood-paneled room
Model posing indoors in a cream retro Adidas jersey, green plaid tartan kilt, dark sunglasses, and blue sneakers on parquet flooring.
Model with curly hair wearing a green athletic top and tiered tulle skirt standing on a wooden parquet floor
Model lying on patterned tile floor in an interior hallway wearing Adidas apparel and red sneakers
Model with curly hair seated on a black chair wearing a black top and blue track pants with red sneakers against a white closet background.
Model wearing a pink outfit, blue socks, sneakers, and a large fluffy white hat seated on wooden chairs.

LUISAVIAROMA.COM ADIDAS + LUISAVIAROMA.COM 2024

About

LUISAVIAROMA.COM and Adidas collaborate on this fashion editorial campaign, blending heritage sportswear with classic interior aesthetics. The imagery moves through residential spaces defined by parquet floors, paneled wood, and warm, dappled natural light. Captured by photographer Bettina Pittaluga, the series leans into an analogue film aesthetic that prioritizes rich textures and cinematic shadows. Fashion stylist Rubina Vita Marchiori curates layered, vibrant looks featuring athletic apparel paired with unexpected elements like tulle skirts and oversized hats. Models Chiara Bimbatti and Rapha Keijzer appear throughout the series, which utilizes a retro, nostalgic tone to frame the collaborative collection.

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