Heidi
Featured Heidi projects
This week's top Heidi projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Heidi · Relief, on Repeat -- Hero
Heidi introduces its latest technology solution in this commercial spot, Relief, on Repeat. The film follows a physician navigating his daily clinical workflow, moving from his office to a bustling hospital corridor to highlight the integration of medical software within healthcare environments. Developed by agency Cocogun, the project utilizes live-action techniques to maintain a clean, professional aesthetic. Production was supported by Chee Productions, with visual effects and post-production handled by The Editors and White Chocolate. Sound design and music were provided by Smith & Western Sound, rounding out the production team for this technology-focused campaign.
Heidi · Relief, on Repeat -- 15" Voodoo Doll
Heidi introduces its latest campaign, Relief, on Repeat, a 15-second spot highlighting the brand’s software solutions within an enterprise context. The piece features a man in a professional office setting, centered on the narrative of a crocheted voodoo doll to illustrate its core concept. Produced with a clean, cinematic aesthetic, the live-action project utilizes a warm color palette and balanced framing. The creative work was led by agency Cocogun, with production services managed by Chee Productions and McGregor Casting, while post-production was handled by The Editors and White Chocolate, with sound design from Smith & Western Sound.
Heidi · Relief, on Repeat -- 15" Vending
Heidi explores the intersection of enterprise technology and healthcare efficiency in this 15-second commercial spot. The narrative unfolds within a clinical setting, featuring a professional interaction alongside a lighthearted moment at a hospital vending machine. The project channels a clean, professional aesthetic, relying on natural light to ground the hospital environment in a realistic tone. Production was led by an expansive team, with creative work by Cocogun, production support from Chee Productions, and casting by McGregor Casting. The spot utilizes live-action technique to present the software solution. Post-production and visual effects were handled by The Editors and White Chocolate, with original music and sound design provided by Smith & Western Sound.
Heidi · Heidi Sonic Brand
Heidi introduces its sonic brand identity through a series of motion graphics, centering on the core pillars of movement and minimalist design. The visual language relies on fluid, animated geometric shapes that transition across a palette of pastel and dark backgrounds, anchoring the brand's presence in a clean, digital-first space. Produced in collaboration with MassiveMusic Sydney, the sonic branding is synchronized with these rhythmic visual shifts. The project emphasizes brand typography, incorporating recurring messaging that grounds the motion graphics in a clear, consistent identity. This animation project leans into minimalist design and geometric forms to define the auditory and visual experience of the brand.
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