Heidi introduces its latest campaign, Relief, on Repeat, a 15-second spot highlighting the brand’s software solutions within an enterprise context. The piece features a man in a professional office setting, centered on the narrative of a crocheted voodoo doll to illustrate its core concept.
Produced with a clean, cinematic aesthetic, the live-action project utilizes a warm color palette and balanced framing. The creative work was led by agency Cocogun, with production services managed by Chee Productions and McGregor Casting, while post-production was handled by The Editors and White Chocolate, with sound design from Smith & Western Sound.
