Eudon Choi
Featured Eudon Choi projects
This week's top Eudon Choi projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Eudon Choi · Eudon Choi SS24 Campaign
The Eudon Choi SS24 campaign presents a focused look at the season's collection, emphasizing precise tailoring and material textures. The editorial series transitions between controlled studio environments and organic, textured backgrounds, highlighting the versatility of the garments. Photographer and art director Auriane Defert directs the visual language, employing both clean studio lighting and soft natural light to define the collection's silhouettes. Modeling by Mila van der Horst and makeup artistry by Chiharu Wakabayashi round out the production, which centers on the craftsmanship of leather accessories and nuanced garment details.
Project Eudon Choi · Eudon Choi SS25 Lookbook
The Eudon Choi SS25 lookbook presents a focused exploration of architectural tailoring and fluid movement. Shot by photographer Catharina Pavitschitz, the editorial campaign centers on Bakhita Lual, whose presence highlights the collection’s interplay between structured silhouettes and soft, draped fabrics. Set against a mix of minimalist studio environments and light-filled architectural interiors, the imagery leans into a clean, refined aesthetic. The use of natural light and directional shadows emphasizes the textural qualities of the garments, from ribbed knitwear and satin to crisp utility shirts. Fashion styling by Julia Brenard complements the collection’s muted earth tones, with hair by Yoshitaka Miyazaki and makeup by Mattie White providing a polished, understated finish.
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