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Eudon Choi: Eudon Choi SS24 Campaign

Date

Mar 2024

Description

The Eudon Choi SS24 campaign presents a focused look at the season's collection, emphasizing precise tailoring and material textures. The editorial series transitions between controlled studio environments and organic, textured backgrounds, highlighting the versatility of the garments. Photographer and art director Auriane Defert directs the visual language, employing both clean studio lighting and soft natural light to define the collection's silhouettes. Modeling by Mila van der Horst and makeup artistry by Chiharu Wakabayashi round out the production, which centers on the craftsmanship of leather accessories and nuanced garment details.

Style

Editorial, Vertical, Clean

Context

Advertising Campaign

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