Zara: ZARA MAN - Spring Neutrals (S/S25)

Mar 2025

Zara presents the Spring Neutrals campaign for its menswear line, a series of editorial portraits that lean into a clean, minimalist aesthetic. The project focuses on layered textures and earthy tones, captured through a refined studio lens that balances architectural forms with relaxed tailoring. Photographed by Melanie + Ramon, the campaign features models Danzeng Zhaxi and Teun van Stein. The visual execution emphasizes a monochromatic and desaturated palette, utilizing natural light to accentuate the fabric details of the collection. Set design by Sati Leonne and hair styling by Werner Amort maintain a polished, contemporary look throughout the series.

Vertical, Clean

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