Zara ZARA MAN - Spring Neutrals (S/S25) 2025

Description

This black and white portrait features a male model wearing a layered outfit consisting of a white jacket with a dark contrasting collar, an unbuttoned shirt, and a light undershirt. Eyewear hangs from a lanyard around his neck, adding a utilitarian touch to the look. Shot by photographers Melanie and Ramon for the Zara Man Spring Neutrals campaign, the image employs soft studio lighting against a clean, neutral backdrop to highlight texture and form. Hair styling by Werner Amort and set design by Sati Leonne complete the minimalist aesthetic.

Style

Vertical, Commercial, Monochrome, Clean

Techniques

Analogue / film, Soft Light

Industries

High Street Fashion

Color

Background

Grey Seamless

Context

Advertising Campaign, Lookbook