University of Arts Linz
Brand Identity
ProjectBrand Identity
Date
Aug 2022
Description
The University of Arts Linz brand identity project, developed by graphic design studio Bleed, manifests as a comprehensive visual system spanning print collateral, environmental signage, and architectural interventions. The work utilizes a rigorous typographic grid, punctuated by vibrant color blocks and experimental layout patterns. Applying a clean, minimalist approach, the identity moves across diverse media, from street-level poster collages and publications to concrete surfaces. The execution balances institutional formality with a raw, tactile aesthetic, employing techniques such as screen print and CGI to integrate graphic elements into physical spaces.
Style
Vertical, Clean
Techniques
Typography
Color
Pure White
Background
Concrete Texture
Context
Advertising Campaign
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.