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ProjectBrand Identity
Folded poster featuring typography, a chair, and a stack of books, illuminated by harsh diagonal sunlight on a dark textured surface.

Brand Identity 2022

Associated creatives

Bleed
BleedGraphic Design

Tags

poster designposterbrand identitytypographic layouttypography

Description

This graphic design project by Bleed presents a folded poster for the University of Arts Linz brand identity. The poster features a clean typographic layout combined with photography of a chair and a tall stack of books. Strong diagonal sunlight cuts across the top portion of the piece, casting sharp shadows on the dark concrete-like surface below. The composition merges minimal editorial aesthetics with functional typographic grid systems.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Typography, Screen print / silkscreen

Industries

Digital Media & Publishers

Color

Charcoal (50%)
Pure White (30%)
Terracotta (20%)

Background

Concrete Texture

Context

Advertising Campaign, Editorial