Seafolly: Campaign
Brand
Date
Jan 2011
Description
Seafolly’s latest swimwear campaign features model Marloes Horst in a series of sun-drenched shots captured against a coastal backdrop. The imagery leans into a playful, high-summer aesthetic, showcasing a selection of gingham two-piece bikinis finished with ruffled trim. Photographed by Justin Woo, the campaign utilizes bright natural light to emphasize warm skin tones and high-contrast color grading. The work draws on a saturated palette, highlighting the textures of white sand and turquoise ocean water to frame the collection.
Style
Warm
Techniques
Natural light
Industries
Background
Sandy Beach
Context
Advertising Campaign
Associated creatives
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