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Ulla Johnson

RESORT 2027
Date

Aug 2026

Description

The Ulla Johnson Resort 2027 campaign presents a sophisticated study of texture and coastal architecture. Photographed by Julia Noni, the imagery blends the label's signature patterned textiles with the classical stone structures and expansive horizons of a public waterfront setting. Fashion editor and stylist April Hughes curates a series of layered looks, ranging from metallic floral prints and heavy cable-knit sweaters to sheer lace and structured leather ensembles. The editorial utilizes natural light and analogue film techniques to emphasize fluid movement and the intricate craftsmanship of the collection, captured through both horizontal wide-angle compositions and intimate portraits. Key creative contributions include hair styling by Diego Da Silva and makeup by Siddhartha Simone, with models Laura Savy and Lota Blaskovic anchoring the atmospheric outdoor scenes.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Context

Advertising Campaign, Lookbook

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