Ray-Ban
Coperni x Ray-Ban Meta
Brand
ProjectCoperni x Ray-Ban Meta
Date
May 2025
Description
Ray-Ban collaborates with Coperni on this eyewear campaign featuring the Meta smart glasses collection. The series leans into a minimalist aesthetic, utilizing a monochrome palette and sharp, high-contrast silhouettes to emphasize the structural design of the eyewear. Photographer William Arcand captures model Vie Chidiac in a series of studio portraits against clean, seamless backdrops. The execution employs a mix of high-key lighting and soft, diffused light to highlight the frame details, styled with precision by Sergio Estrada and Jezz Hill.
Style
Vertical, Clean, Commercial
Industries
Eyewear
Color
Jet Black
Background
White Seamless
Context
Advertising Campaign
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.