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Qantas

I Still Call Australia Home
Brand
Date

Jan 2025

Description

Qantas presents 'I Still Call Australia Home,' a cinematic brand film that navigates the expansive geography of the Australian landscape. The production cycles through varied terrains, from the arid outback surrounding Uluru to sunlit coastal shorelines, utilizing drone footage to capture the scale of the environment. Crafted by Droga5 ANZ, part of Accenture Song, the film employs live-action technique and warm golden hour lighting to establish a cinematic visual identity. With production services by Rabbit and post-production by MPC Los Angeles, BLACKBIRD, and Heckler, the piece integrates sweeping aerial shots with intimate human moments to build its narrative.

Style

Horizontal, Cinematic, Warm, Golden Hour

Techniques

Drone footage

Industries

Airlines

Background

Desert

Context

Brand Film / Corporate Video

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