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Qantas

I Still Call Australia Home
Brand
Date

Jan 2025

Description

Qantas presents the latest iteration of 'I Still Call Australia Home,' a cinematic brand film that captures the expansive terrain of the Australian landscape. The film moves through a series of iconic vistas, from the silhouette of Uluru at sunset to the coastal plains, utilizing drone footage to emphasize the scale of the environment. Produced by Rabbit with creative development from Droga5 ANZ, part of Accenture Song, the project leans into a warm aesthetic. The visual narrative is defined by golden hour lighting and polished post-production color grading, grounding the work in a distinctively cinematic atmosphere.

Style

Horizontal, Cinematic, Warm, Golden Hour

Techniques

Drone footage

Industries

Airlines

Background

Desert

Context

Brand Film / Corporate Video

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