Prada Beauty
Prada Beauty 2025: Prada Monochrome


Brand
Date
Apr 2025
Description
Prada Beauty presents the 2025 Prada Monochrome campaign, a series of beauty portraits featuring model Song Ziying. Captured by photographer Fiona Torre, the imagery utilizes a commercial aesthetic characterized by crisp, polished art direction. Focusing on the brand's latest cosmetic releases, the campaign highlights precise makeup artistry by Marie Dufresne. The portraits lean into a clean, minimalist visual style, utilizing beauty light against neutral studio backgrounds to accentuate the product textures and the model's application.
Style
Vertical, Commercial, Clean
Techniques
Beauty Light
Industries
Cosmetics
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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