Prada Beauty
Prada Beauty S/S 25 by Marco Lessi
Sep 2024
The Prada Beauty Spring/Summer 25 campaign, photographed by Marco Lessi, presents a refined visual identity for the cosmetics brand. This editorial series balances high-contrast portraiture with minimalist product still life, utilizing clean, directional lighting to emphasize texture and metallic detail. Styling by Olivier Rizzo anchors the project, complemented by hair artistry from Guido Palau and makeup by Lynsey Alexander. The imagery relies on a consistent, pared-back studio aesthetic, featuring a muted color palette that shifts between soft pastels and solid black backgrounds. Casting by Ashley Brokaw and digital finishing by Francisco Vargas round out the technical execution of this campaign.
Vertical, Clean, Commercial
Cosmetics
Coloured Seamless
Advertising Campaign
