Prada Beauty

Prada Beauty Holiday Campaign

Brand

Prada Beauty

ProjectPrada Beauty Holiday Campaign

Date

Dec 2025

Description

Prada Beauty channels a festive narrative for its holiday campaign, anchored in a paper-crafted aesthetic that blends high-fashion portraiture with tactile set design. The visuals utilize polished beauty light to highlight deliberate hair styling and precise makeup applications, ranging from soft taupe palettes to deep berry-red lip statements. The campaign features portraiture captured by photographer Marco Lessi, with hair styling by Yuri Napolitano. Models Daria Kazakova and Gideon Adeniyi appear throughout the series, framed against whimsical, origami-inspired winter landscapes that incorporate paper art elements to construct an intricate, seasonal backdrop.

Style

Vertical, Commercial, Polished

Techniques

Beauty Light

Industries

Cosmetics

Background

Set-dressed

Context

Advertising Campaign