Prada Beauty
Prada Augmented Skin The Eye Cream
Brand
Date
Apr 2025
Description
Prada Beauty introduces a campaign for their Augmented Skin The Eye Cream, fronted by model Penelope Ternes. Captured by photographer Tim El Kaïm, the series focuses on the application process and product presentation within a controlled studio environment. The aesthetic leans into a polished, commercial look characterized by soft lighting and a muted, pale green palette. The imagery features hair styling by Anthony Turner, who utilized a wet-look finish, alongside minimal makeup artistry from Lynsey Alexander.
Style
Vertical, Commercial, Clean
Industries
Skincare
Background
Textured Backdrop
Context
Advertising Campaign
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