Pantene’s Home For The Holidays campaign captures an intimate, seasonal narrative through a cinematic lens. The spot focuses on a quiet, reflective moment, centring on a woman seated in a vintage car as she prepares to depart for a gathering.
Developed with agency partner Townhouse, the commercial employs live-action technique and is bathed in golden hour light to establish a warm, nostalgic mood. Production was led by Curfew, with editorial duties handled by Cut+Run US.
