Pantene: Home For The Holidays
Brand
Date
Mar 2022
Description
Pantene’s Home For The Holidays campaign captures an intimate, seasonal narrative through a cinematic lens. The spot focuses on a quiet, reflective moment, centring on a woman seated in a vintage car as she prepares to depart for a gathering. Developed with agency partner Townhouse, the commercial employs live-action technique and is bathed in golden hour light to establish a warm, nostalgic mood. Production was led by Curfew, with editorial duties handled by Cut+Run US.
Style
Horizontal, Cinematic, Golden Hour
Color
Camel
Background
Residential Building
Context
TVC / TV Commercial
Associated creatives
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