Oroton

Jan 2019

Oroton's Winter campaign translates the brand’s accessory-focused aesthetic into a rugged, outdoor editorial narrative. Featuring talent Vanessa Axente, the series is set against the raw backdrop of riverbanks and dense woodland, leveraging the landscape to highlight the textures of layered knitwear, outerwear, and structured leather handbags. Shot in natural daylight, the imagery leans into an earthy palette of rust, olive, and cream. Photographer Justin Woo captures the collection through an editorial lens, emphasising the interplay between modern accessories and natural elements. The campaign was brought together under the creative direction of Sophie Holt, with styling by Caterina Scardino. The production also features work by hairstylist Michele Mcquillan and make-up artist Linda Jefferyes, with videography provided by Dave Mckelvey.

Editorial, Vertical

Natural light

Advertising Campaign