Oroton
High Summer
Jan 2019
The Oroton High Summer campaign presents a seasonal fashion narrative set within an outdoor orchard. Captured in natural light, the series features talent Vanessa Axente navigating rows of citrus trees, highlighting the collection's woven straw bags and structured leather accessories. The visuals lean into a warm, clean aesthetic that prioritizes seasonal textures and organic outdoor settings. Photographer Simon Lekias and creative director Justin Woo anchor the visual direction of the project, while fashion stylist Caterina Scardino curates the wardrobe. The editorial campaign is further supported by video assets from videographer Dave Mckelvey, emphasizing a cohesive look that blends commercial product placement with a classic editorial approach.
Editorial, Warm, Clean
Natural light
Luxury Fashion Houses
Forest
Advertising Campaign
