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Old Spice: Sweat Spray: Thor

Date

Mar 2024

Description

Old Spice presents a commercial project featuring a mythological-themed performance. The spot follows an actor cast as Thor, moving from a reflective moment in a backstage dressing room to a dramatic, rocky stage environment. Produced by Eleanor, the work utilises a live-action technique to blend humorous character dialogue with elaborate costume design. The aesthetic leans into a clean, high-contrast look to highlight the product transition within the broadcast media setting.

Style

Horizontal, Commercial, Clean

Color
Burgundy
Jet Black
Gold
Background

Hotel Room

Context

TVC / TV Commercial

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