Nike/NOCTA

Sep 2025

This body of brand and social collateral for Nike/NOCTA, helmed by creative director Matija Gabrilo, spans editorial campaigns and commercial assets for the label's golf and technical apparel lines. The work utilizes a mix of high-contrast, moody flash photography and clean, grid-based graphic layouts to frame the collection's technical specs and streetwear identity. The project incorporates a range of visual techniques, from long exposure and grainy analogue aesthetics in the editorial portraiture to minimalist typographic compositions in the digital sale graphics. By blending raw, gritty visuals with structured product annotations, the collateral maintains a consistent brand language across both motion-driven imagery and precise commercial layout design.