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New Balance: Jamal 06 ProRes

Date

Dec 2025

Description

New Balance presents this commercial spot featuring an indoor basketball court setting, captured through live-action technique. The film centers on a figure in a grey hooded sweatshirt navigating basketball drills amidst stacked blue packages. The production involved agency support from VML New York, with sound design and music direction provided by MAS-Music and Strategy. The visual language favors a horizontal frame and a clean aesthetic.

Style

Horizontal, Commercial, Clean

Industries
Color
Medium Grey
Royal Blue
Pure White
Background

Gym

Context

TVC / TV Commercial

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