Model wearing a blue patterned bikini and oversized sunglasses seated inside a vintage car interior

Model wearing a patterned floral one-piece swimsuit, bucket hat, and tinted sunglasses standing outdoors near water

Close-up of a woman wearing a printed red and white patterned swimsuit and large gold hoop earrings against a bright outdoor background.

Woman wearing a floral strapless swimsuit and shell necklace relaxing outdoors near a tree and water.

Model wearing patterned bikini leaning against a vintage olive green car surrounded by lush tropical foliage.

Woman in patterned two-piece swimsuit and straw hat descending wooden stairs, holding woven bag.

Woman in blue floral swimsuit and cowboy hat standing outdoors near water for Monte and Lou 2024 campaign

Woman with long curly hair wearing a blue patterned bikini and sunglasses standing outdoors by a vintage car.

Woman wearing a patterned red and white ruffle swimsuit and large hoop earrings outdoors against a bright sky.

Close-up portrait of a woman with long curly brown hair wearing a patterned red and white tunic and layered necklaces.

Woman in patterned red swimsuit and cream bucket hat sitting on a blue velvet pouf wearing strapped heels.

Model in a patterned red bikini and straw hat walking down wooden stairs next to a stone wall holding a woven bag

Model wearing a patterned blue bikini and sunglasses seated in a vintage car interior

Model with long curly hair wearing a patterned bikini and holding a patterned sarong while posing next to a vintage car.

Model in blue floral swimsuit and cowboy hat standing near ocean water for Monte and Lou 2024 campaign

Monte and Lou 2024 Campaign 2024

About

The Monte and Lou 2024 campaign captures a sun-drenched, resort-inspired aesthetic across a series of editorial portraits. Featuring a mix of vintage automotive settings and coastal landscapes, the work focuses on textured swimwear, detailed floral prints, and relaxed styling to define the season’s collection. Creative direction by Amber Mackay steers the project, with fashion styling by Katherine Green and hair styling by Michele McQuillan. Kellie Stratton provides make-up artistry for the sessions, which are captured by photographer Simon Upton. The imagery leans into a natural, warm-toned palette, utilizing natural light and clean compositions to highlight fabric textures and a polished, coastal atmosphere.