Brand
Project2024 Campaign

Monte and Lou 2024 Campaign 2024
Associated creatives
Tags
Description
This portrait from the 2024 campaign for Monte and Lou captures a woman in profile with her long, dark curly hair blowing softly in the breeze. She wears a fitted red and white patterned swimsuit featuring ruffled straps and subtle side cutouts, complemented by large gold hoop earrings. The natural outdoor lighting highlights her features against a bright, softly blurred background. Creative direction was led by Amber Mackay, with fashion styling by Katherine Green and hair styling by Michele McQuillan.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Swimwear
Color
Burgundy (70%)
Pure White (30%)
Background
Clear Sky
Context
Advertising Campaign, Lookbook