Brand
Project2024 Campaign

Monte and Lou 2024 Campaign 2024
Associated creatives
Tags
Description
A campaign portrait for Monte and Lou features a model wearing a patterned blue two-piece swimsuit and tinted sunglasses. She is seated inside a classic car with light-colored leather upholstery, framed by lush tropical foliage visible through the vehicle windows. The composition captures warm, natural sunlight with a soft lens flare effect near the top of the frame. Her long, dark curly hair falls naturally around her shoulders as she looks directly toward the camera with a relaxed expression. Creative direction by Amber Mackay, fashion styling by Katherine Green, and hair styling by Michele McQuillan.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Natural light
Industries
Swimwear
Color
Petrol Blue (50%)
Cream (50%)
Background
Garage
Context
Advertising Campaign