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M&M's: Karen

Brand
Date

Sep 2021

Description

M&M's presents "Karen," a commercial spot crafted by BBDO New York. The narrative unfolds within a classic apartment building lobby, focusing on a brief, character-driven exchange between two neighbors. Utilizing a clean, live-action technique, the production highlights a subtle interaction centered around the product. The aesthetic leans into warm interior lighting and naturalistic staging, maintaining a grounded, approachable tone throughout.

Style

Vertical, Commercial, Clean

Color
Medium Grey
Beige
Blush
Background

Hallway

Context

TVC / TV Commercial

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