M&M's: Crunchy Cookie
Brand
Date
Aug 2024
Description
M&M's presents the Crunchy Cookie campaign, a vibrant commercial project developed in collaboration with agency THIRD EAR. The spot features the iconic character mascots in an energetic dance sequence, complete with cowboy hats and a high-energy aesthetic. Utilizing crisp 3D animation and motion graphics, the production emphasizes saturated colors and clean character modeling against a bold blue backdrop. Spanish-language text overlays frame the product introduction, with choreographed movement and rhythmic pacing defining the overall execution.
Style
Horizontal, Commercial, Saturated, Clean
Techniques
Animation, Motion Graphics
Industries
Color
Scarlet
Pure White
Golden Yellow
Background
Solid Colour
Context
TVC / TV Commercial
Associated creatives
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