The Mavi FW25 lookbook presents a contemporary collection of denim and everyday apparel through a minimalist lens. Captured in a studio setting, the imagery focuses on clean silhouettes and the tactile quality of dark indigo washes, ribbed textures, and layered knitwear.
Photographer Hayden Worsfold and art director Hillary Comstock utilize soft, directional lighting to maintain a polished, editorial aesthetic across both menswear and womenswear. The production features models Anthi Fakidari and Niyo Malik, with hair styling by Kiyonori Sudo and makeup by Chiho Omae, emphasizing a refined, commercial approach to casual fashion.