Maison Margiela: Maison Margiela Autumn-Winter 2025
Brand
Date
Sep 2025
Description
Maison Margiela presents the Autumn-Winter 2025 campaign, an editorial collection featuring entertainer Miley Cyrus. Photographed by Paolo Roversi, the imagery leans into a moody aesthetic, defined by its monochromatic palette and gritty textures. The project incorporates analogue film techniques and low-key chiaroscuro lighting to highlight the collection's sculptural silhouettes and high-contrast forms. Styling by Robbie Spencer, hair by Eugene Souleiman, and makeup by Lucia Pica emphasize the collection's focus on material texture and artistic detail. The campaign also features set design by Jean-Hughes de Chatillon and manicures by Hanae Goumri.
Style
Editorial, Vertical, Clean
Techniques
Analogue / film
Industries
Color
Jet Black
Pure White
Background
Textured Backdrop
Context
Advertising Campaign
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