Maison Margiela
Maison Margiela Autumn-Winter 2025




Sep 2025
Maison Margiela’s Autumn-Winter 2025 campaign features entertainer Miley Cyrus in a series of striking portraits captured by photographer Paolo Roversi. The imagery utilizes a monochrome and desaturated palette, leaning into a gritty, analogue film aesthetic that highlights the collection's sculptural silhouettes and textures. With fashion styling by Robbie Spencer, the campaign compositions are defined by soft, low-key chiaroscuro lighting and atmospheric, mottled backdrops designed by Jean-Hughes de Chatillon. The editorial portraits also feature hair styling by Eugene Souleiman, makeup by Lucia Pica, and manicures by Hanae Goumri, creating a cohesive visual narrative across the luxury fashion house's latest seasonal release.
Editorial, Vertical, Clean
Analogue / film
Luxury Fashion Houses
Textured Backdrop
Advertising Campaign




