Maison Margiela: Deconstruction

Oct 2026

Maison Margiela’s project, Deconstruction, is a cinematic fashion video directed by Alex Prager. The film captures a tense narrative through rapid sequences and period-inspired costume design, leaning into a nostalgic 1980s aesthetic. Developed in collaboration with creative director Glenn Martens and production company Arts & Sciences, the piece utilises a live-action technique to explore a hurried, enigmatic storyline. The visual language is defined by striking lighting and a focus on movement, set against a backdrop of stairwells and vintage automotive elements.

Horizontal, Cinematic, 1980s, Nostalgic

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Brand Film / Corporate Video