Maison Margiela printed 5AC handbag resting on dark wood against wood paneling and concrete in an ad campaign shot by Thibaut Grevet.

Maison Margiela painted white heel-less high heel shoe casting a shadow on a draped fabric surface.

Burgundy leather Maison Margiela 5AC Soft handbag displayed on a round black wooden pedestal table against a draped curtain backdrop.

An off-white structured leather handbag resting on a reflective glass tabletop against a wood-paneled wall with hard shadow.

Maison Margiela black leather Link Bag with a chain strap resting on a stone step in front of light green walls.

Maison Margiela brown velvet Link Bag with chain and ruched strap resting on a dark teal vintage monitor surface.

Close-up of a glossy black heeled boot with cutouts worn under a dark paisley draped skirt on marble stairs for Maison Margiela.

Rebecca Hall close-up portrait with bold red lipstick and large drop earrings for the Maison Margiela Fall 2026 campaign.

Two fashion models wearing sculpted face masks and tailored knitwear in an interior setting for Maison Margiela.

Two figures in textured white face coverings and draped white gowns standing against a dark outdoor night background.

Model wearing a full face mask, long black tailored coat, and high boots carrying a brown handbag on a wet cobblestone street in rain.

Rebecca Hall in a draped fringed dress holding a silver handbag on a staircase for Maison Margiela Fall 2026 campaign.

Rebecca Hall in black attire seated in a car next to a person wearing a textured gold foil face mask for Maison Margiela.

Rebecca Hall and a masked figure in matching striped pleated cream outfits for the Maison Margiela Fall 2026 ad campaign.

Rebecca Hall wearing a tailored beige skirt suit standing beside a seated veiled figure in a wood-paneled room for Maison Margiela.

Rebecca Hall posing in a sleeveless textured dress and holding a blush handbag for the Maison Margiela campaign.

Maison Margiela Fall 2026 Ad Campaign 2026

About

The Maison Margiela Fall 2026 'ANONYMITY' advertising campaign, overseen by Creative Director Glenn Martens, explores a synthesis of sculptural form and obscured identity. Photographed by Thibaut Grevet, the series leans into a moody, high-contrast aesthetic that bridges static still-life product imagery with surreal narrative portraits. The campaign features actor Rebecca Hall alongside figures shrouded in intricate, textured head coverings and metallic masks. These compositions utilize hard direct flash and dramatic chiaroscuro lighting against eclectic backdrops—ranging from warm wood-paneled interiors to rain-drenched streets. Styling by Ursina Gysi prioritizes tactile layers and structural silhouettes, further accented by sleek hair by Tom Wright and luminous makeup by Lucia Pica.