Le Specs: An Ode to Summer
Brand
Date
Jan 2023
Description
Le Specs captures the essence of a European summer in its latest eyewear campaign, An Ode to Summer. Through a series of sun-drenched vignettes, the project leans into a nostalgic editorial aesthetic, utilising analogue film techniques to highlight the collection across coastal and poolside settings. Photographer Brydie Mack leads the visual narrative, with fashion styling by Morgan Munday and make-up by Diana Djurdjevski. The campaign is produced by RD Productions, featuring a mix of candid portraits and lifestyle scenes that use natural light and warm, grainy textures to evoke a classic, carefree atmosphere.
Style
Editorial, Vertical, Warm
Techniques
Analogue / film, Natural light
Industries
Context
Advertising Campaign
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