Le Specs
New Vintage
Brand
ProjectNew Vintage
Date
Jan 2025
Description
Le Specs captures a nostalgic aesthetic in the New Vintage eyewear campaign, photographed by Adrian Mesko. The series leans into a retro-inspired fashion identity, utilising natural light and warm, analogue-style film grading to evoke a distinct mid-century sensibility. Set across a variety of urban and casual interiors, the campaign focuses on the structural details of the eyewear collection. The imagery employs clean, editorial compositions to highlight the frames against vibrant, vintage-inflected textiles and textured architectural backgrounds. Adrian Mesko's photography maintains a consistent golden-hour palette throughout the series.
Style
Editorial, Vertical
Techniques
Natural light
Industries
Eyewear
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